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Failure as Fuel: How to Purposefully Fail to Success with Design Thinking SEATS AVAILABLE
Wednesday March 12, 2025 3:15pm - 4:00pm MDT
Foxtail 1
The key to innovation is failing successfully. You can’t innovate without it. The design thinking process is a tool for failing forward on purpose, and with intent and focus. Innovation can feel like wondering through a dark room, not knowing the way to the door. The design thinking process is your flashlight to help guide you through the dark, to a meaningful and innovative solution. It’s a tried and true process that was most famously popularized by IDEO, a famous design consultancy out of San Francisco.

This content is for creatives and entrepreneurs that are interested in learning how to be more creative and innovative, and be able to do it consistently, whether that’s innovating creative endeavors, innovating products or services, or simply tackling difficult obstacles with innovative approaches.

My passion for failing comes from my years in Industrial Design. I got my master’s degree in Industrial Design from Auburn University. Since then I have taught college level design courses at CollegeAmerica, Co Instructed in the Nancy Richardson Design Center at Colorado State University, and spent years designing jewelry, among other things, like playground equipment. Through all of that I have been taught over and over again the value of failing, in order to learn, and how to utilize the unique nature of the design thinking process to learn and innovate.
Speakers
avatar for Alex Reynolds

Alex Reynolds

Founder, Charming Quail™ Jewelry Design
Alex, the founder of Charming Quail™ Jewelry Design, was born and raised in Birmingham, Alabama, the melting pot of the south. After growing up a southern gentleman, he ventured out to Colorado to study engineering at CSU. After over a year of closing the library down every night... Read More →
Wednesday March 12, 2025 3:15pm - 4:00pm MDT
Foxtail 1 1200 Raintree Dr, Fort Collins, CO 80526
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