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Tuesday March 11, 2025 10:00am - 12:00pm MDT
In this session, participants will learn how to repeatedly capture their audiences' attention through powerful Netflix-style video storytelling.

Brandon, a former television editor and producer for Netflix, History Channel, and FOX will teach the fundamentals of what makes engaging video content and how to translate that to your own brand.

During the session, Brandon will guide participants using their own smart phones through the process of capturing and creating engaging content that builds brands and grows client base.

Workshop / Session Breakdown:

I. How to Entertain an Audience (Even if you're not an extravert)
In a series of short and fun exercises, Brandon will demonstrate how easy it is for session participants to capture brand stories like storytellers working on the most captivating films and tv series.

For example, Brandon will break down the anatomy of the session participants' favorite films, so that they can see WHY they're entertaining. He will then translate these principles into easy to implement steps that participants can use to tell their own brand stories with little to no budget.

II. The Minimum Viable Equipment Needed
This part of the session will go over the bare minimum equipment needed to tell high quality stories, and what the most important things to focus on are. For example, Brandon will cover how to shoot cinematic content on a smart phone, what affordable, but good investments can be made for sound and light. And how to design equipment around your own storytelling style (and how to keep equipment from getting in the way of the story).

III. The Three Essential Videos Every Brand Needs
In this session Brandon will help participants cut through the noise and focus on the main fundamental videos that every brand needs to succeed.

IV. Make A Video
In the final part of the session, Brandon will have the audience pair off and film with each other, applying the information learned.
Speakers
avatar for Brandon Wasserburger

Brandon Wasserburger

Founder and Creative Director, Fire Tribe
Brandon started making videos on his dad's VHS camera telling stories about giants and G.I. Joes, many years later he would be working on some of the biggest hit series on History Channel, HGTV and Netflix.After creating pure escapism for millions of viewers across the country, Brandon... Read More →
Tuesday March 11, 2025 10:00am - 12:00pm MDT
Foxtail 2 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track, Workshop

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