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Tuesday, March 11
 

10:00am MDT

Winning with Clarity: How to Stop Confusing Your Customers and Start Building Trust SEATS AVAILABLE
Tuesday March 11, 2025 10:00am - 10:45am MDT
Prairie Sage 1
Brands of all kinds struggle to build trust and demonstrate authority to their customers, but in today’s crowded digital era, this is more important than ever. Effective communication about your products, services, or organization is what sets you apart from your competitors.

The human brain is drawn to CLARITY and away from confusion. Most organizations are confusing their customers, and they don’t even know it, causing them to lose sales, and donations, or be passed up by their competition. In this session, Ian will teach you how to tell your story using the StoryBrand framework, giving you the tools to clarify your message and get your customers, donors, event attendees, or audience to respond.
You will walk away with a plan to effectively communicate about your organization and be able to start applying what you have learned that day.
Speakers
avatar for Ian Stewart

Ian Stewart

Build Trust. Demonstrate Authority., Whole Brand Agency
With a team of experienced professionals, Ian Stewart supports local and national businesses in crafting branding, messaging strategies, and content to build client trust, demonstrate authority, and increase online visibility to generate leads and drive conversations. As the founder... Read More →
Tuesday March 11, 2025 10:00am - 10:45am MDT
Prairie Sage 1 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track

10:00am MDT

Creating stock for successful grant writing SEATS AVAILABLE
Tuesday March 11, 2025 10:00am - 10:45am MDT
Lupine
competing for grant funding is highly competitive. You can set your organization up for success by developing quality stock. In this case, stock is a supply of writing and documents accumulated for future use. When seeking support from family foundations, corporations, and government grantors, nonprofit organizations can greatly increase their capacity to respond to funding opportunities by building up their stock.

Easy-to-use stock is boilerplate language for frequently-posed questions, a cover letter, a program budget and additional required attachments. For nonprofit organizations that are new to grant writing, the Colorado Common Grant Application (CCGA) is the optimal starting point. Ashley Kasprzak will refer to the CCGA and share what funders expect when evaluating requests for support. She will help you and your organization become better prepared to respond to grant opportunities.
Speakers
avatar for Ashley Kasprzak

Ashley Kasprzak

Partner for Purpose, Ashley Kasprzak Consulting, LLC
Ashley Kasprzak believes that creative people make our community more interesting and unified. Artists are as valuable to community as business leaders, professionals and service workers. They can benefit from residency programs and to often do not apply. Ashley wants to artists thrive... Read More →
Tuesday March 11, 2025 10:00am - 10:45am MDT
Lupine 1200 Raintree Dr, Fort Collins, CO 80526
  NonProfit Track

10:00am MDT

From Plans to Progress: Unlocking Strategic Planning through Action-Packed “Strategic Doing” SEATS AVAILABLE
Tuesday March 11, 2025 10:00am - 10:45am MDT
Twinberry Auditorium
Tired of plans that collect dust? This session dives into the art of Strategic Doing—a dynamic, action-oriented approach to strategic planning that moves beyond rigid frameworks. Participants will explore how technology and AI can enhance the planning process by increasing efficiency, streamlining decision-making, and strengthening alignment. Through creative challenges and collaborative exercises, attendees will learn to build agile strategies, leverage AI for data-driven insights, and pivot quickly in response to change. By harnessing tech tools and innovation, participants will leave with practical strategies to involve their teams, sustain momentum, and turn plans into real-world results.
Speakers
avatar for Rebecca Toll

Rebecca Toll

Co-Founder + Consultant, Periscope Theory, LLC
Rebecca has dedicated her life and career to spanning boundaries across issues, geography, and sectors. Her portfolio includes business development and revitalization projects, securing funding for capital improvements and programmatic needs, strengthening state and local government... Read More →
Tuesday March 11, 2025 10:00am - 10:45am MDT
Twinberry Auditorium 1200 Raintree Dr, Fort Collins, CO 80526
  NonProfit Track

11:15am MDT

Strengthen the Bones of Your Business SEATS AVAILABLE
Tuesday March 11, 2025 11:15am - 12:00pm MDT
Twinberry Auditorium
When we started our business, we filed our Articles of Organization or Articles of Incorporation. Getting tax numbers and bank accounts was next and away we went. As we go forward, it is important to protect the owners of the company, as well as the owners know the tools of ownership. These are outlined in our ownership documents of an operating agreement, bylaws, or shareholder agreements. It is time to update to take the next step in growing your business. Join this session to feel confident with your ownership documents and how they interact with your Articles.
Speakers
avatar for Brian Hanning

Brian Hanning

Hanning Law Ltd., Hanning Law
Brian Hanning is the attorney owner of Hanning Law Limited, a law firm serving Northern Colorado. Hanning Law is focused on assisting small businesses with their legal structure, contract, and intellectual property. Brian volunteers with Colorado Attorneys for the Arts and local Small... Read More →
Tuesday March 11, 2025 11:15am - 12:00pm MDT
Twinberry Auditorium 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track

11:15am MDT

Building Trust to Achieve Big Outcomes SEATS AVAILABLE
Tuesday March 11, 2025 11:15am - 12:00pm MDT
Sand Lily
Trust based philanthropy was one positive outcome of the COVID pandemic, where grant makers extended flexibility to nonprofits as we all adapted to challenging circumstances. The trust placed in us during that period allowed us to focus on the big picture, rethink our roles, and make investments in long-term outcomes rather than short-term outputs. The result was more durable solutions, driven by the communities we serve. Why is this not the norm? In this presentation I'll share why it should be and how we can get there.
Speakers
avatar for Sebastian Africano

Sebastian Africano

Executive Director, Trees, Water & People
Sebastian has worked for Trees, Water & People for 20 years, including the last seven as executive director. During this last period his primary focus has been creatively improving the viability of nonprofit careers by reducing friction in the nonprofit workplace, from both internal... Read More →
Tuesday March 11, 2025 11:15am - 12:00pm MDT
Sand Lily 1200 Raintree Dr, Fort Collins, CO 80526
  NonProfit Track

11:15am MDT

Making Your Map: Navigating the Journey from Concept to Launch SEATS AVAILABLE
Tuesday March 11, 2025 11:15am - 12:00pm MDT
Lupine
Are you ready to launch a new product, expand your business, or bring your brilliant idea to life but unsure where to begin? While having a great idea is a fantastic start, it's just the beginning of the journey. If you're a creative person, you might find the next steps challenging to navigate.

Join product deployment expert Kristen B. Hubler for a transformative 45-minute session. Kristen will inspire and guide you in creating a roadmap to take your idea from concept to reality. She'll help you break down the necessary steps, provide tips for building successful habits, and equip you with the project management mindset needed to turn your dream into a tangible success. By the end of this session, you'll have the clarity and confidence to start making your vision a reality.
Speakers
avatar for Kristen B. Hubler

Kristen B. Hubler

Author of The Impossible Box | Founder, Workshops by Kristen
Kristen holds an M.Ed, a mini-MBA in Lean Six Sigma, is a certified Change Management Specialist, and certified Scrum Master. As a change and adoption specialist she uses change management and learning best practices to help organizations achieve successful adoption of their software... Read More →
Tuesday March 11, 2025 11:15am - 12:00pm MDT
Lupine 1200 Raintree Dr, Fort Collins, CO 80526
  Solopreneur/Freelancer Track

1:00pm MDT

Success Through Succession: Hire and Outsource the Right Way SEATS AVAILABLE
Tuesday March 11, 2025 1:00pm - 1:45pm MDT
Foxtail 1
Succession planning isn’t just about who will take over for you—it’s about setting yourself and others up for success now. Learn how to uncover the more than 30 hidden roles in your business using role charts and role descriptions (not org charts and job descriptions!) to delegate effectively, set expectations, and foster accountability. This approach also helps small businesses outsource the right tasks and hire for the most critical roles first, positioning your business for long-term success.
Speakers
avatar for Dain Johnson

Dain Johnson

Engineer-turned-Psychologist, Rev 0 LLC
Dain Johnson is an engineer-turned-psychologist who coaches technical experts to become high-performing organizational leaders. Dain spent ten years working on and leading high-tech projects destined for the ocean floor to the lunar surface before becoming a leadership coach. He began... Read More →
Tuesday March 11, 2025 1:00pm - 1:45pm MDT
Foxtail 1 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track

1:00pm MDT

From Basics to Best Practices: Strengthening Nonprofit Boards Together SEATS AVAILABLE
Tuesday March 11, 2025 1:00pm - 1:45pm MDT
Lupine
As an executive director, your leadership is key to fostering a high-performing board that supports your organization’s mission. This session is designed to empower executive directors with the knowledge and tools to build and sustain strong board relationships. We’ll explore topics such as clarifying roles and responsibilities, cultivating trust and collaboration, and enhancing board-CEO partnerships. Through interactive activities and peer discussions, you’ll gain actionable strategies to strengthen governance, build board alignment, and drive long-term success for your nonprofit—all in a supportive and engaging setting.
Speakers
avatar for Rebecca Toll

Rebecca Toll

Co-Founder + Consultant, Periscope Theory, LLC
Rebecca has dedicated her life and career to spanning boundaries across issues, geography, and sectors. Her portfolio includes business development and revitalization projects, securing funding for capital improvements and programmatic needs, strengthening state and local government... Read More →
Tuesday March 11, 2025 1:00pm - 1:45pm MDT
Lupine 1200 Raintree Dr, Fort Collins, CO 80526
  NonProfit Track

2:00pm MDT

Nonprofit Lifecycles - Knowing Which Lever to Pull Next SEATS AVAILABLE
Tuesday March 11, 2025 2:00pm - 2:45pm MDT
Foxtail 2
As a nonprofit leader, you're probably used to putting out fires. Whether inside the business, with your board, or somewhere in the external operating environment, I know your attention is constantly pulled in several directions at once, everything seems urgent, and it's often difficult to prioritize.

Nonprofit Lifecycles is a simple way to assess organizational health by diagnosing where your organization falls across five operational categories. This tool will help you reinforce your strengths, and objectively identify your weaknesses. What you learn will help you decide what's most important to focus on TODAY to improve your organization's performance.

Join Sebastian Africano to lean how his 26 year old nonprofit grew, then collapsed, then turned itself around by reconnecting with its purpose, reframing its priorities, and pulling the right levers to drive the organization into eight years of consecutive growth.
Speakers
avatar for Sebastian Africano

Sebastian Africano

Executive Director, Trees, Water & People
Sebastian has worked for Trees, Water & People for 20 years, including the last seven as executive director. During this last period his primary focus has been creatively improving the viability of nonprofit careers by reducing friction in the nonprofit workplace, from both internal... Read More →
avatar for Jana Sanchez

Jana Sanchez

Chief Alchemist, Alchemy With Words
Jana Sanchez has been helping companies get results for more than 20 years. With an extensive background in organizational management, marketing, and facilitation, she helps companies get clarity to know where they need to go, and which tools will get them there. She’s an entrepreneur... Read More →
Tuesday March 11, 2025 2:00pm - 2:45pm MDT
Foxtail 2 1200 Raintree Dr, Fort Collins, CO 80526
  NonProfit Track

3:15pm MDT

The Life of a Product - Growing, Learning & Pivoting for Market Resiliency! SEATS AVAILABLE
Tuesday March 11, 2025 3:15pm - 4:00pm MDT
Twinberry Auditorium
As a founder, product manager or a hobbyist, taking care of your product is more than just a full time job. It is a personal commitment you made when it was just a small idea, your idea, to change the world.

The life of a product is a complex journey, one of self-discovery, creativity, adversity and truths. In this session, we will explain the highs and lows of product development, learning from real-world examples that reveal the raw truths of the process. We will dive into the techniques that fuel growth, the lessons learned from failures, and the art of pivoting when faced with inevitable market shifts. By the end, you’ll not only understand how to breathe life into your dream product, but also gain the insights and tools needed to nurture your ideas into resilient game-changing realities.
Speakers
avatar for Aakash Singhal

Aakash Singhal

Managing Director, Ellofant, LLC
Aakash is a Lean Engineering Leader with experience in leading complex transformations in disruptive markets. Aakash is able to broker trusted relationships quickly, coupled with a strong executive presence to influence across organizations on how to build world-class product experiences... Read More →
Tuesday March 11, 2025 3:15pm - 4:00pm MDT
Twinberry Auditorium 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track

3:15pm MDT

Unlock Business Growth & Thought Leadership Through Podcasting SEATS AVAILABLE
Tuesday March 11, 2025 3:15pm - 4:00pm MDT
Foxtail 1
Description:
Imagine turning everyday conversations into powerful business development tools. With niche podcasting, you can create authentic relationships, elevate your brand, and generate measurable growth. In this session, you’ll learn how to strategically use podcasting to connect with potential clients, build industry authority, and transform interviews into sales opportunities. Whether at conferences, events, or on the road, discover how podcasting can unlock doors you never thought possible.

Key Takeaways:

Podcasting as a Strategic Tool: Understand how podcasting goes beyond content creation to drive business development, client acquisition, and relationship building.
Real-World Case Studies: Explore how consultants, solopreneurs, and B2B businesses have turned podcast interviews into high-value client deals and long-term partnerships.
Tactical Steps for Growth: Learn actionable strategies to launch, scale, and leverage your podcast to boost credibility and open new business avenues, even in competitive markets.

Outline:
1. Introduction: Jake Jorgovan on using podcasting for business growth.
2. How to target and interview key industry leaders or prospects to drive meaningful conversations.
3. Leveraging podcast content at conferences, events, and while traveling for maximum ROI.
4. Case studies of businesses successfully integrating podcasts into their sales funnel.
5. Q&A and actionable steps for attendees.

Outcome:
Attendees will walk away with a clear, actionable framework to start or improve a podcast that drives business results. You’ll understand how to build thought leadership, forge valuable connections, and grow your business by using podcasting as a powerful tool for relationship-building and sales.

Target Audience:
Entrepreneurs, business owners, consultants, and creatives who want to learn how to transform podcasting from a hobby into a powerful business growth engine.
Speakers
avatar for Jake Jorgovan

Jake Jorgovan

Creative & Capitalist, Alpha Apex Group / Content Allies
Jake Jorgovan is a unique blend of creative and capitalist, combining his passion for art with his entrepreneurial drive. As the Founder of Alpha Apex Group, Content Allies, and Listen Network, he has helped B2B companies like Meta, Siemens Energy, and Gusto grow while generating... Read More →
Tuesday March 11, 2025 3:15pm - 4:00pm MDT
Foxtail 1 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track
 
Wednesday, March 12
 

9:00am MDT

No Hashtags, No Problem: Marketing Beyond Social Media SEATS AVAILABLE
Wednesday March 12, 2025 9:00am - 9:45am MDT
Foxtail 1
Marketing can be a great big dark hole. You know you need to do it for your business, but all the blogs say you should focus on social media.

The problem is, you hate social media. Staying on top of trends, fighting the algorithm, engaging with everyone who comments or messages you - it’s a never-ending cycle that doesn’t leave you enough time do the work you love.

Great news: You can build and grow a business without social media.

The best marketing channel for your business is something that you enjoy doing.

From word of mouth, referral programs, content marketing, presentations, email marketing, partner collabs, podcasts, paid ads, cold outreach, sponsorships, there are endless ways to get the word out about your business.

In this talk, we’ll cover different marketing strategies that don’t require you to fight an algorithm. You’ll walk away with a marketing strategy that plays to your strengths and helps you build the business you want.
Speakers
avatar for Stacey Nicholls

Stacey Nicholls

Founder + Designer, Space Cookie Designs
Stacey Nicholls brings over 17 years of creative experience to Space Cookie Designs, where she helps small business owners connect to their audience through intentional, accessible website design. With a background in photography and graphic design, Stacey began working in website... Read More →
Wednesday March 12, 2025 9:00am - 9:45am MDT
Foxtail 1 1200 Raintree Dr, Fort Collins, CO 80526
  Solopreneur/Freelancer Track

10:15am MDT

AI Revolution in Design: Transforming Ecological Landscape Architecture SEATS AVAILABLE
Wednesday March 12, 2025 10:15am - 11:00am MDT
Foxtail 2

Join Patrick Padden, founder of Padden Permaculture and eco-social designer, for an immersive workshop, exploring how AI is reshaping the future of design—especially in the realm of ecological landscape architecture. This session will delve into the evolving role of artificial intelligence as a transformative tool, enabling designers to create sustainable, functional, and innovative landscapes faster than ever before.

Discover how AI-driven technologies, such as generative design, 3D scanning, and computer vision, are helping professionals integrate ecological principles more effectively into their projects. Whether you’re a landscape architect, urban planner, or small business owner in the design field, you’ll gain insights into how AI can enhance decision-making, streamline workflows, and revolutionize how we interact with the environment.

Learn to apply cutting-edge tools to real-world ecological challenges, and leave with actionable strategies that can be implemented in your next design project. This workshop is ideal for anyone looking to stay ahead of the curve and harness the power of AI to shape a greener, more resilient future.

Perfect for designers, architects, planners, and innovators looking to future-proof their projects with the latest in AI technology!
Speakers
avatar for Patrick Padden

Patrick Padden

Founder, Padden Permaculture
Patrick Padden is an eco-social designer, permaculture expert, and founder of Padden Permaculture, based in Fort Collins, Colorado. With over 16 years of experience, Patrick specializes in regenerative land projects, ecological landscape design, and sustainable systems. He holds a... Read More →
Wednesday March 12, 2025 10:15am - 11:00am MDT
Foxtail 2 1200 Raintree Dr, Fort Collins, CO 80526
  AI Track

10:15am MDT

Smart Strategies for Startups: Drive Innovation with No-Cost Marketing SEATS AVAILABLE
Wednesday March 12, 2025 10:15am - 11:00am MDT
Foxtail 1

Looking to grow your startup without stretching your budget? Join us for "Smart Strategies for Startups: Drive Innovation with No-Cost Marketing", an interactive training session packed with actionable, zero-cost marketing tactics. You'll learn how to maximize your brand's visibility through creative social media strategies, content creation, and innovative partnerships. Whether you're just starting or looking to refine your approach, this session will equip you with the tools to adapt, connect, and thrive in a competitive market—all without spending a dollar. Get ready to future-proof your startup with smart, budget-friendly strategies!
Speakers
avatar for Kay Emerson

Kay Emerson

Founder, SheRen Consulting
Kay Emerson, MS, brings over 15 years of expertise in public administration, focusing on improving health equity, education, and economic mobility, particularly for marginalized communities. With a strong background in program development, grant management, financial oversight, and... Read More →
Wednesday March 12, 2025 10:15am - 11:00am MDT
Foxtail 1 1200 Raintree Dr, Fort Collins, CO 80526
  NonProfit Track

10:15am MDT

Network Like a Pro: How to Stand Out (and Do It on Purpose!) SEATS AVAILABLE
Wednesday March 12, 2025 10:15am - 11:00am MDT
Twinberry Auditorium
Ready to turn those awkward handshakes into meaningful connections? Join us for a power-packed, one-hour session that will transform how you approach networking. We’re diving into the art of standing out in a crowd—on purpose! Whether you’re looking to land new clients, find your next big opportunity, or simply up your social game, this event is your fast pass to mastering the networking dance.

Expect to learn:

How to make a lasting first impression without being that person.
Secrets to sparking conversations that people actually remember.
Strategies for following up that don’t involve boring emails.
Bring your business cards, your best smile, and get ready to network with intention. Because in this room, everyone’s a potential connection—you just need to know how to stand out!
Speakers
avatar for Romia Pritchett

Romia Pritchett

Sukless coaching coaching and training owner founder RC Auto Detail and Carpet Cleang Serving NOCO since 2006, RC Auto Detail & Carpet Cleaning
**Romia Pritchett** is an accomplished business leader and entrepreneur with over 17 years of experience in management and ownership. As the owner of **RC Auto Detail & Carpet Cleaning**, Romia has successfully expanded the business, opening a second location in Fort Collins in 2017... Read More →
Wednesday March 12, 2025 10:15am - 11:00am MDT
Twinberry Auditorium 1200 Raintree Dr, Fort Collins, CO 80526
  Solopreneur/Freelancer Track

1:00pm MDT

How to be a Wealthy Musician SEATS AVAILABLE
Wednesday March 12, 2025 1:00pm - 1:45pm MDT
Prairie Sage 1
Using our Seven note Financial Scale, we provide financial literacy to the music community. Our mission is to show that no artist or anyone in the music business needs to give up their ambitions because of money. Built on our successful course taught at the University of Colorado Denver and shared with the community on our popular podcast, Musicians Tip Jar, we provide simple actions and solutions to manage and grow wealth as a musician.

Speakers
avatar for Chris Webb

Chris Webb

Chris Webb Co-Founder, Musicians Tip Jar
Chris Webb is a Denver based musician who has successfully maintained a full-time career in music for over two decades. He owns the booking agency called "Colorado Professional Performers," teaches at the University of Colorado Denver in the music program and Co-founded Musicians... Read More →
avatar for Dave Tamkin

Dave Tamkin

Musicians Tip Jar - Co-Founder, Musicians Tip Jar
Dave combines his collaborative management style with an energetic focus on networking and developing strategic partnerships. In 2009, Dave was instrumental in founding an online marketing agency, helping marketers and advertisers gain access to cleaner online traffic and enhanced... Read More →
Wednesday March 12, 2025 1:00pm - 1:45pm MDT
Prairie Sage 1 1200 Raintree Dr, Fort Collins, CO 80526
  Creative Track

1:00pm MDT

Selling Without the Ick SEATS AVAILABLE
Wednesday March 12, 2025 1:00pm - 1:45pm MDT
Twinberry Auditorium
Is selling a curse word to you?

Does sales make you feel insecure?

Would you make more money if you felt more comfortable with sales?

I used to overthink sales. I wanted to be amazing, but I thought it was hard, stressful, and uncomfortable.

Even though we have no problem buying, we can get in our heads when we go to sell to others. Selling seems icky and slimy.

Do you have this relationship to sales? If you do, it will limit your success and income.

Want sales to become effortless and enjoyable? Join Rich Life at Founded in FoCo.

Sales is a powerful relationship skill. We sell ideas, beliefs, and behaviors to others every day. Yet something changes in our minds when we go to sell an offering for money.

We worry, stress, and fret. Some have such an aversion to selling that it becomes like a curse word.

Imagine if selling became as natural as breathing. When we don’t overthink it, sales can be that simple. Instead of a stressor, it can be a beautiful exchange.

Easeful sales is possible for anyone. The good news is that when we drop sales stress, we get even better at it. Making deals becomes no more than an interesting game, and the more we play, the more we improve.

Everyone is born to sell. We cover up this innate ability with thoughts and beliefs that sabotage our efforts.

Are you in your own way?

Learn:
How to drop overthinking around sales
How society conditioned you to dislike sales
Why sleazy sales tactics don't work
That selling is not about you
How to listen deeply to create connection
To handle objections with grace and curiosity
How to make more money in sales

Fall in love with sales by approaching it with fresh eyes.

With over 7 years experience in weight loss and membership sales, Rich Life has the record of a top salesperson.

Rich combines his extensive sales experience with a transformative understanding. This understanding helps professionals “drop thought" and leads to more clients, sales, and success.
Speakers
avatar for Rich Life

Rich Life

Owner, Rich Life Realization
Business owner and speaker, Rich is an educator and coach with more than 10 years experience. He uses metaphor and in the moment wisdom to help achievers stop striving and start flowing. As a 3 Principles Apprentice Practitioner, his approach is based on the 3 Principles understanding... Read More →
Wednesday March 12, 2025 1:00pm - 1:45pm MDT
Twinberry Auditorium 1200 Raintree Dr, Fort Collins, CO 80526
  Solopreneur/Freelancer Track

1:00pm MDT

Traction: How to Get a Grip on Your Business SEATS AVAILABLE
Wednesday March 12, 2025 1:00pm - 2:45pm MDT
Sand Lily
Is your business controlling you, or are you controlling your business?

Being an entrepreneur is exciting—until it's not. The chaos of keeping things together feels like trying to juggle while riding a unicycle on a tightrope. Blindfolded. Over a pit of fire.

Sound familiar? You’re not alone. Business owners everywhere face the same uphill battle: mounting fires, leadership tension, and a nagging suspicion that your business might actually be running you. It doesn’t have to be this way.

As an EOS (Entrepreneurial Operating System) Implementer, I help frazzled founders, weary leaders, and overwhelmed teams regain control. This workshop unpacks the simple, powerful tools of the Entrepreneurial Operating System® (EOS®) to help you:

+ Gain clarity on your vision (because guessing isn't a strategy).
Build a healthy, aligned leadership team (goodbye, endless bickering in meetings).
+ Establish consistent, accountable processes (yes, people will actually follow through!).
+ Solve issues at the root, not just slapping on duct tape (we're looking at you, 'quick fixes').

You’ll leave with the tools and confidence to run your business, rather than letting it run you into the ground. And hey, you might even start enjoying being the boss again.

So, if you’ve ever felt like the captain of a ship that’s constantly one storm away from sinking, join us for this workshop. Together, we’ll turn your team into a well-oiled machine that runs like clockwork, leaving you free to enjoy life, lead well, and maybe—just maybe—sleep through the night.

It’s time to get a grip. Because the only thing worse than being overwhelmed by your business is realizing it’s been controlling you all along.

This workshop isn’t just about survival. It’s about thriving. It’s about gaining the traction you need to move forward, not just spin in circles.

And let’s be honest—there are enough things in life that control us (hello, social media algorithms). Your business shouldn’t be one of them.
Speakers
avatar for Justin Boling

Justin Boling

I help entrepreneurs & business owners take control of their business!, EOS Worldwide
I am a dedicated husband, father to 5, serial entrepreneur, Coach, and Small Business Owner committed to empowering fellow entrepreneurs. Previously, I grappled with the commonplace notion that success meant sacrificing personal well-being and relationships. In my pursuit of climbing... Read More →
Wednesday March 12, 2025 1:00pm - 2:45pm MDT
Sand Lily 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track, Workshop

1:00pm MDT

Art is Not a Business SEATS AVAILABLE
Wednesday March 12, 2025 1:00pm - 2:45pm MDT
Stage
Why is it so many artists/creatives resist creating business plans? Why do we dread engaging in marketing and sales? Why do we struggle to price our art? Because art, unlike business, is not "the practice of making one's living by engaging in commerce." But it's also not charity. Artists are not "poor businesspeople," we are just not traditional business people, and judging us by those standards keeps us in low-earning positions, stifles innovation, and pits us against each other. In this session, author and arts advocate Teresa Funke will lead the audience in a fast-paced, whine-free, out-of-the-box, open discussion of how we artists could potentially carve out a space for ourselves that operates somewhere between business and charity and redefines what "business success" looks like.
Speakers
avatar for Teresa Funke

Teresa Funke

Author, Arts Advocate, Community Catalyst, Owner Teresa Funke & Company, LLC
Teresa Funke is an author, speaker, blogger, playwright, part-owner of Blue Moose Art Gallery, and an arts and community catalyst. She is the founder and owner of Teresa Funke & Company, LLC and Victory House Press. She also owns and operates the Bursts of Brilliance® website, brand... Read More →
Wednesday March 12, 2025 1:00pm - 2:45pm MDT
Stage 1200 Raintree Dr, Fort Collins, CO 80526
  Creative Track, Workshop

2:00pm MDT

Gather with Purpose: Elevate your Organization with Magic Moments SEATS AVAILABLE
Wednesday March 12, 2025 2:00pm - 2:45pm MDT
Twinberry Auditorium
Inspired by Priya Parker’s The Art of Gathering, this condensed session will focus on key principles nonprofits/businesses can use to elevate their events and meetings. We’ll cover essential strategies for designing gatherings that inspire connection and purpose. Attendees will walk away with practical, actionable tips to make their events more meaningful, whether they’re planning a fundraiser, a board meeting, or a community workshop. Ideal for nonprofit professionals, creatives, freelancers, and entrepreneurs looking to maximize impact in every interaction.
Speakers
avatar for Analia Weber

Analia Weber

Development Director, Mover & Shaker, Community Connector, The Family Center/ La Familia
Analía Weber is a dynamic force on a mission to foster community wherever she goes. Hailing from San Juan, Puerto Rico, Analía spent the initial chapters of her life gracing stages nationally and internationally, sharing her passion for dance and presenting her choreographic creations... Read More →
Wednesday March 12, 2025 2:00pm - 2:45pm MDT
Twinberry Auditorium 1200 Raintree Dr, Fort Collins, CO 80526
  NonProfit Track

2:00pm MDT

Elevate Your LinkedIn Game: Strategies to Increase Reach and Engagement SEATS AVAILABLE
Wednesday March 12, 2025 2:00pm - 2:45pm MDT
Foxtail 2
Do you have a LinkedIn strategy? Is it working?

Most small businesses are using LinkedIn for marketing. But they’re missing key elements that can make a huge difference.

Join this session to reset your approach to LinkedIn. Candyce will share real-life strategies to build your personal and company brand, increase your reach, enhance your audience engagement, and get leads to reach out to you.

You’ll discover how to:

- Build your personal professional brand on LinkedIn
- Avoid mistakes that most businesses make every day
- Use 2 little-known LinkedIn features to attract leads
- Optimize content for engagement
Speakers
avatar for Candyce Edelen

Candyce Edelen

LinkedIn Social Selling Expert, PropelGrowth
Candyce Edelen is a seasoned entrepreneur with plenty of road rash earned by co-founding two fin-tech companies, one of which made the Deloitte Fast 50 list in 2004. In 2018, she and her partner decided to pivot to a new target market where they didn’t have an existing network... Read More →
Wednesday March 12, 2025 2:00pm - 2:45pm MDT
Foxtail 2 1200 Raintree Dr, Fort Collins, CO 80526
  Solopreneur/Freelancer Track

3:15pm MDT

How to find, evaluate and secure a residency SEATS AVAILABLE
Wednesday March 12, 2025 3:15pm - 4:00pm MDT
Lupine
Discover how to search for residency opportunities. Build your capacity to successfully apply for residencies without having to set all of your creative work aside. Develop high-quality descriptions to be able to convey a short bio, your personal philosophy, what inspires you, and why you are interested in the residency offered.
Speakers
avatar for Ashley Kasprzak

Ashley Kasprzak

Partner for Purpose, Ashley Kasprzak Consulting, LLC
Ashley Kasprzak believes that creative people make our community more interesting and unified. Artists are as valuable to community as business leaders, professionals and service workers. They can benefit from residency programs and to often do not apply. Ashley wants to artists thrive... Read More →
Wednesday March 12, 2025 3:15pm - 4:00pm MDT
Lupine 1200 Raintree Dr, Fort Collins, CO 80526
  Creative Track

5:00pm MDT

Trout Tank: NonProfit Pitch-a-Thon SEATS AVAILABLE
Wednesday March 12, 2025 5:00pm - 7:00pm MDT
Prairie Sage 1
This event is inspired by “Shark Tank,” but way more kind! Trout Tank is a pitch-a-thon event where local nonprofits pitch in-person to corporate and individual sponsors (Trouts!) at Founded in FoCo. The nonprofit can pitch a program or event that needs additional funding. Sponsors then choose from the pitches presented to make a direct donation.

This is a great opportunity to see business sponsors connect and support local nonprofit organizations that are working hard to improve our community. Come watch pitches to learn about what it takes to get people onboard for your organization, and connect with other nonprofits in the area.

Who should apply to participate to share their pitch?
501(c)3 nonprofits involved in a wide range of causes are encouraged to apply to Trout Tank. We will be looking for organizations primarily located in, or impacting the northern Colorado community. Organizations with a primarily religious or political mission are not eligible for participation.

If you are a non-profit you can apply here.
Applications open February 1!
Deadline: Feb 21st
Final Decisions Announced: Feb 25th

Who serves on the feedback panel as a Trout and provides sponsorship to NonProfits?
Trouts are individuals who listen live at the event to provide feedback and commit to distribute individual or corporate grants of $1,000 or more during the event. Anyone who is interested in being a potential trout at the event, please reach out to Alex Koenigsberg at alex@arulainc.com
Speakers
avatar for Maya Ortega

Maya Ortega

Maya Ortega is a writer, community leader, creator of rituals, bathing expert, and inter-personal consultant. She specializes in leveling things up by creating events and experiences to hyper-connect communities through communication, art, and collaboration.
avatar for Alex Koenigsberg

Alex Koenigsberg

Fundraising, Philanthropy, Biz Dev, Arula
Alex founded Arula Fundraising in 2019 and grew the company to eight staff before making it an employee-owned company. He co-founded 1+ to help people start and administer philanthropic foundations. Alex also serves as the Business Development Officer for Quorum Prosthetics, the country's... Read More →
Wednesday March 12, 2025 5:00pm - 7:00pm MDT
Prairie Sage 1 1200 Raintree Dr, Fort Collins, CO 80526
  Featured, Evening Ticketed Event
 
Thursday, March 13
 

9:00am MDT

Kung Fu Clarity - Ninja Strategies for Connection SEATS AVAILABLE
Thursday March 13, 2025 9:00am - 9:45am MDT
Twinberry Auditorium
What if you could stand out In today's fast-paced, noise-filled business landscape? More than just innovation; is required, it demands strategic clarity. This session will equip you with the "ninja" skills to navigate the complexities of modern business and forge meaningful connections.

Drawing inspiration from the ancient martial art of Kung Fu, you'll learn practical strategies to:

Cut through the clutter: Learn to identify and eliminate distractions that hinder your focus and progress.

Master the art of listening: Discover how to truly understand your clients, colleagues, and partners, fostering deeper connections.

Channel your inner warrior: Unleash your potential and build the resilience needed to overcome challenges and seize opportunities.

Forge lasting relationships: Develop effective communication and networking skills to build strong, mutually beneficial partnerships.

Join us for an interactive and insightful session that will leave you empowered to navigate the complexities of the modern business world with confidence and clarity.

Julie is a martial arts student who has studied Kung Fu and Tai Chi in Northern Colorado for 10 years
Speakers
avatar for Julie Ulstrup

Julie Ulstrup

Business Strategist and Consultant for Ambitious Entrepreneurs, Julie Ulstrup Business Strategy and Consulting
Julie Ulstrup is THE go to business strategist and coach for experienced mission driven entrepreneurs who want to start or grow a profitable business so they can have more time and money freedom. With a lifetime spent perfecting the art clarity, she helps ambitious clients 2X their... Read More →
Thursday March 13, 2025 9:00am - 9:45am MDT
Twinberry Auditorium 1200 Raintree Dr, Fort Collins, CO 80526
  Thematic Keynote

10:00am MDT

Stop the Revolving Door: Build and Motivate High-Performing Teams That Stay SEATS AVAILABLE
Thursday March 13, 2025 10:00am - 10:45am MDT
Stage
Are your top performers heading for the door while the ones you wish would leave stick around? Is turnover leaving you stuck in the weeds, tackling operational headaches instead of focusing on strategy? Retaining top talent doesn’t happen by accident—it takes the right systems, clarity, and leadership to create a workplace where high performers thrive.

In this session, we’ll explore what’s driving your retention challenges and the hidden factors pushing your best employees out the door. You’ll discover how to create a work environment that supports, motivates, and keeps top talent, while reducing the frustrations that hold your team—and your business—back.

This session will not only provide fresh insights but also give you actionable tools to slow the revolving door immediately. Turn your team into your biggest competitive advantage.
Speakers
avatar for Samantha C. Prestidge

Samantha C. Prestidge

Chief Solutions Enthusiast, I Help Owners & Leaders Overcome Growing Pains and Build High-Performing Teams
Samantha C. Prestidge is the founder of Auxo Business Services, a consultancy dedicated to empowering managers, streamlining operations, and building high-performing teams for growing businesses. With years of experience partnering with field-service companies, nonprofits, and entrepreneurial... Read More →
Thursday March 13, 2025 10:00am - 10:45am MDT
Stage 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track

11:15am MDT

Considerations for a Well-Rounded IP Strategy SEATS AVAILABLE
Thursday March 13, 2025 11:15am - 12:00pm MDT
Sand Lily
Intellectual property (IP) often becomes an afterthought in the fast-paced entrepreneurship environment. Yet, a thoughtfully crafted IP strategy is essential for protecting and enhancing your business's value at every stage. This session will explore why IP deserves an active, ongoing role in your business planning and how a well-rounded IP strategy can become a dynamic asset as your business evolves.

Join us for a fireside chat led by CSU STRATA’s Director of IP Strategy, Jessica Trostel. We’ll explore the realities of establishing, adapting, and sometimes reshaping IP strategies alongside an attorney experienced in guiding entrepreneurs and an inventor-entrepreneur who has navigated the complex IP landscape. You’ll gain insights into choosing the right IP protections, how to make strategic decisions about adding, dropping, or overlapping IP, and why no single type of IP is inherently more valuable than another.

This discussion, perfect for founders, innovators, and business leaders, will offer practical tips on making IP a cornerstone of your business strategy.
Speakers
avatar for Jessica Trostel

Jessica Trostel

Director of IP Strategy, CSU STRATA
Jessica joined CSU STRATA in 2018 to support the Colorado State University System’s technology transfer team in licensing efforts and protecting intellectual property. In 2021, Jessica became the Director of Intellectual Property Strategy to lead the development of the system’s... Read More →
Thursday March 13, 2025 11:15am - 12:00pm MDT
Sand Lily 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track

11:15am MDT

From Fluff to Facts: Find The Real Truth Through Conversations SEATS AVAILABLE
Thursday March 13, 2025 11:15am - 12:00pm MDT
Foxtail 2
Are you tired of market research conversations that seem to go nowhere? I’ll walk you through my approach to asking the right questions—the kind that lead to real, actionable feedback. It’s not about surface-level chats or vague promises; it’s about getting specific, diving deep, and learning what really drives your customers.

The key? It’s not about pitching your idea. In fact, it’s about avoiding it entirely. I’ll show you how to shift the conversation to focus on your customers' lives, their problems, and their real-world experiences. Instead of asking hypothetical questions like, "Would you use this?" or "Do you think it's a good idea?" you’ll learn how to ask about what they’ve actually done. That way, even your mom couldn’t lie to you about it!


Here’s what you’ll get out of it:

A new approach to customer conversations: Learn how to structure chats that reveal actionable insights instead of vague, surface-level responses.

Question techniques that work: Discover the exact questions that dig into past behaviors and help you get past fluff to find the stories that actually matter.

Common pitfalls to avoid: Learn how to steer clear of the mistakes that lead to misleading feedback, like fishing for validation or compliments.

How to get honest feedback: Shift the focus to your customers' real experiences to uncover genuine insights that will shape your product decisions.

Practical tools you can use right away: Walk away with question frameworks and strategies you can start using immediately to make every conversation count.

This session is all about making sure your market research is actually useful, so you can build something your customers really need, not just something they say they want.
Speakers
avatar for kateryna quinn

kateryna quinn

Founder, ASTASH | Uplify AI
Kateryna Quinn is a mom, an immigrant, and a proud small business owner in Northern Colorado. Recognized as a Forbes Next 1000 honoree and one of NOCO's 30 Under 30, she has made a name for herself as a leader in marketing and web design. As the founder of ASTASH an award-winning... Read More →
Thursday March 13, 2025 11:15am - 12:00pm MDT
Foxtail 2 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track

11:15am MDT

TRUST is Your Competitive Superpower SEATS AVAILABLE
Thursday March 13, 2025 11:15am - 12:00pm MDT
Foxtail 1
AI is dramatically changing the way customers search and how you get found.

• AI-assisted search means customers find answers without visiting websites
• Gartner expects organic web traffic to drop by 50% by 2026
• AI generated content is flooding the web
• Traditional marketing is becoming less effective

This is making building trust and authority online more important than ever. Traditional search engines, AI search and humans are all looking for signals of experience, expertise, authority and trustworthiness.

Building this trust requires a special kind of content. We like to call this “thought leadership,” but it could also be called “subject matter expertise.” The goal of this type of content is to establish your credibility, differentiate you in a crowded market, and build trust with prospects.

It may sound complex, but you’re actually creating the seeds for this content every single day. Every project you work on, every conversation with prospects and customers, every project meeting can be a source.

In this session, you’ll learn how to turn conversations your team is having every day into impactful content that showcases your expertise.

Content that can be used again and again on multiple platforms to reach the right audience.

We’ll simplify the process using AI tools, making it easy to leverage your existing knowledge and rapidly produce engaging content while maintaining your unique voice.

Discover how to position yourself as a trusted resource, nurturing relationships that lead to
lasting client engagement and growth.
Speakers
avatar for Candyce Edelen

Candyce Edelen

LinkedIn Social Selling Expert, PropelGrowth
Candyce Edelen is a seasoned entrepreneur with plenty of road rash earned by co-founding two fin-tech companies, one of which made the Deloitte Fast 50 list in 2004. In 2018, she and her partner decided to pivot to a new target market where they didn’t have an existing network... Read More →
Thursday March 13, 2025 11:15am - 12:00pm MDT
Foxtail 1 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track

1:00pm MDT

AI-Driven Marketing: Unlocking the Future of Customer Engagement and Data Mastery SEATS AVAILABLE
Thursday March 13, 2025 1:00pm - 1:45pm MDT
Foxtail 1
Step into the future of marketing with Phil Metzger as he demystifies AI's role in revolutionizing customer engagement and data mastery. This dynamic, interactive session is tailored for solopreneurs and small business owners looking to harness the power of AI in their marketing strategies.

Discover how AI is transforming the marketing landscape, from enhancing data acquisition to enabling real-time decision making. Through engaging activities and real-world examples, you'll explore:
- The evolution of marketing
- Traditional vs. AI-driven approaches
- AI-powered customer insights and personalization techniques
- Ethical considerations in AI-driven data acquisition
- Practical AI tools for businesses with 1-50 employees

By the end of this session, you'll have a clear understanding of how to implement AI in your marketing efforts, balancing innovation with ethical considerations. You'll leave equipped with actionable strategies to:
1) Leverage AI for deeper customer insights
2) Craft personalized marketing campaigns that resonate
3) Make data-driven decisions in real-time
4) Navigate the ethical landscape of AI in marketing

Interactive elements include live polls, group discussions, and a hands-on demo of an AI marketing tool. You'll have the opportunity to collaborate with peers, share ideas, and get your burning questions answered.

Don't miss this chance to demystify AI and unlock its potential for your business. Whether you're AI-curious or looking to enhance your current strategies, this session will provide the knowledge and confidence to thrive in the AI-driven marketing landscape.

Join us to overcome the overwhelm, prioritize data protection, and confidently integrate AI into your marketing operations. Let's innovate together and pave the way for long-term success in the age of AI!
Speakers
avatar for Phil Metzger

Phil Metzger

Founder of Mirror Marketing | A.I. Fanatic, Mirror Marketing - Founder
Phil Metzger is the visionary founder and owner of Mirror Marketing, a cutting-edge digital marketing agency specializing in empowering small businesses through data, creativity, and innovative AI-driven strategies. Phil has become a trusted authority in leveraging artificial intelligence... Read More →
Thursday March 13, 2025 1:00pm - 1:45pm MDT
Foxtail 1 1200 Raintree Dr, Fort Collins, CO 80526
  AI Track

1:00pm MDT

Leading With Vision That Others Can See SEATS AVAILABLE
Thursday March 13, 2025 1:00pm - 1:45pm MDT
Twinberry Auditorium
Leaders are usually visionary. Those who are not leaders may be more focused on the immediate task at work, the current daycare challenge, the pressing financial concern, or any other issue that keeps them focused on the here and now.

Unfortunately, many leaders do not know how to communicate vision in a way that others can really see it. Done well, vision is unifying and inspiring. If seeing is believing, then one of the most important responsibilities of leaders is to help others see beyond the immediate to a compelling future.

The other unfortunate thing is that most "Vision Statements" aren't visionary. They're often restatements of the mission, or are said so generically that they could apply to numerous other companies, rather than being a picture of the future that the leader wants others to see.
Speakers
avatar for Mark Weaver

Mark Weaver

Open Door Organizational Solutions
Mark started Open Door in 2009 to help organizations radically define their culture. He also provides non-conventional people strategies tailored to radically reinforce organizations’ cultures, once defined. His clients are businesses and Not-For-Profits ranging in size from startups... Read More →
Thursday March 13, 2025 1:00pm - 1:45pm MDT
Twinberry Auditorium 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track

1:00pm MDT

The Resilient Entrepreneur: Mastering Emotional Agility SEATS AVAILABLE
Thursday March 13, 2025 1:00pm - 2:30pm MDT
Lupine
In the high-pressure world of entrepreneurship, success goes beyond business acumen. The "whole" entrepreneur is emotionally resilient.

Drawing from over 40 years of experience as a licensed therapist, relationship coach, and stress management expert, Kathy Rushing blends Susan David's emotional agility framework** with deep insights into the entrepreneurial journey. Learn how to navigate the complex emotional landscape of business ownership, from managing daily stressors to making high-stakes decisions, by mastering the four key components of emotional agility: Showing Up, Stepping Out, Walking Your Why, and Moving On.
Discover practical strategies that have helped other entrepreneurs build resilience, maintain healthy relationships, and thrive amidst uncertainty.
**"Emotional Agility: Get Unstuck, Embrace Change, and Thrive in Work and Life" by Susan David, Ph.D.
Speakers
avatar for Kathy Rushing

Kathy Rushing

Founder, Lodestar Relationship Coaching
Kathy Rushing, M.S. helps couples build strong, lasting marriages, with a special focus on entrepreneurial couples. She founded Lodestar Relationship Coaching in 2023 to guide couples through life's challenges. Kathy's secret sauce? She combines 30 years of experience as a Marriage... Read More →
Thursday March 13, 2025 1:00pm - 2:30pm MDT
Lupine 1200 Raintree Dr, Fort Collins, CO 80526
  Solopreneur/Freelancer Track

2:00pm MDT

The Built-In Business Benefits of Social Justice SEATS AVAILABLE
Thursday March 13, 2025 2:00pm - 2:45pm MDT
Sand Lily
In a world that increasingly values social responsibility, businesses that actively embrace social justice initiatives not only contribute to meaningful change but also unlock a myriad of for their organizations. This fireside chat will delve into how prioritizing social justice can lead to innovation, enhanced community connections, and sustained growth. As entrepreneurs, nonprofits, startups, and creatives adapt to shifting societal norms, understanding the intersection of social justice and business can be a powerful tool for future-proofing their organizations.

Objectives:

Define Social Justice in a Business Context: Explain what social justice means for businesses and why it is crucial for modern enterprises.

Highlight the Business Case for Social Justice: Showcase tangible examples and data illustrating how social justice initiatives can drive innovation, improve employee morale, and enhance customer loyalty.

Encourage Connection and Collaboration: Foster a mindset among participants that values collaboration with communities and stakeholders to create a more equitable business landscape.

Provide Actionable Steps: Offer participants practical strategies for integrating social justice principles into their business models.
Speakers
avatar for Dr. Laura Borland

Dr. Laura Borland

Founder of Dad-Ease, Dad Advocate, and Doctor of Social Work, Founder
Dr. Laura Borland, DSW, is a fatherhood advocate and founder of Dad-Ease, an ecosystem of solutions designed to promote parental parity. With a deep commitment to addressing the challenges faced by dads, she strives to create a more inclusive and supportive environment for all parents... Read More →
avatar for Alana White

Alana White

Architect and advocate, W.K. Kellogg Foundation
Alana G. White is a program officer for the W.K. Kellogg Foundation in Battle Creek, Michigan. In this role, she works in the foundation’s priority place of Michigan to support thriving children, working families and equitable communities. White is responsible for identifying... Read More →
Thursday March 13, 2025 2:00pm - 2:45pm MDT
Sand Lily 1200 Raintree Dr, Fort Collins, CO 80526
  Creative Track

3:15pm MDT

Future-Proof Your Workforce: Employers' Guide to Apprenticeships SEATS AVAILABLE
Thursday March 13, 2025 3:15pm - 4:00pm MDT
Sand Lily
The top concern for many employers is how to attract and retain skilled talent to drive business growth. This presentation explores the benefits of apprenticeship programs for employers, showcasing how these programs can serve as powerful tools for workforce development through building your talent pipeline and enhancing employee retention, productivity, innovation, and diversity.
Speakers
avatar for Heather Everett

Heather Everett

Work-Based Learning & Apprenticeship Manager, Fort Collins Area Chamber of Commerce
Heather Everett is the Work-Based Learning & Apprenticeship Manager at the Fort Collins Area Chamber of Commerce. She spent over 20 years in senior care before making a career change in 2023 to manage the Work-Based Learning Incentive Program grant for the Fort Collins Chamber. From... Read More →
Thursday March 13, 2025 3:15pm - 4:00pm MDT
Sand Lily 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track
 
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