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Considerations for a Well-Rounded IP Strategy SEATS AVAILABLE
Thursday March 13, 2025 11:15am - 12:00pm MDT
Sand Lily
Intellectual property (IP) often becomes an afterthought in the fast-paced entrepreneurship environment. Yet, a thoughtfully crafted IP strategy is essential for protecting and enhancing your business's value at every stage. This session will explore why IP deserves an active, ongoing role in your business planning and how a well-rounded IP strategy can become a dynamic asset as your business evolves.

Join us for a fireside chat led by CSU STRATA’s Director of IP Strategy, Jessica Trostel. We’ll explore the realities of establishing, adapting, and sometimes reshaping IP strategies alongside an attorney experienced in guiding entrepreneurs and an inventor-entrepreneur who has navigated the complex IP landscape. You’ll gain insights into choosing the right IP protections, how to make strategic decisions about adding, dropping, or overlapping IP, and why no single type of IP is inherently more valuable than another.

This discussion, perfect for founders, innovators, and business leaders, will offer practical tips on making IP a cornerstone of your business strategy.
Speakers
avatar for Jessica Trostel

Jessica Trostel

Director of IP Strategy, CSU STRATA
Jessica joined CSU STRATA in 2018 to support the Colorado State University System’s technology transfer team in licensing efforts and protecting intellectual property. In 2021, Jessica became the Director of Intellectual Property Strategy to lead the development of the system’s... Read More →
Thursday March 13, 2025 11:15am - 12:00pm MDT
Sand Lily 1200 Raintree Dr, Fort Collins, CO 80526
  Builder Track

Attendees (3)


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