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Thursday, March 13
 

10:00am MDT

Harnessing AI Responsibly: Ethical Practices for Business Growth and Trust SEATS AVAILABLE
Thursday March 13, 2025 10:00am - 10:45am MDT
As AI becomes more integral to business operations, the need for responsible use is paramount. This session dives into the critical role of ethical AI, empowering small businesses and non-profits to harness the power of AI while maintaining integrity and building trust with customers. We’ll explore real-world examples of businesses that have successfully implemented AI while addressing concerns around data privacy, bias, and transparency. You'll walk away with actionable steps to integrate AI in a way that not only drives innovation and growth but also aligns with your company’s values and fosters long-term customer loyalty. In a world increasingly driven by technology, responsible AI use isn’t just an option—it’s a business imperative.
Speakers
avatar for Dayle Wickizer

Dayle Wickizer

Bridging Technology and Business, Simplifying Innovation for Real-World Impact, Intentional Results
With over 20 years of leadership experience in operations, strategy, and technology, Dayle Wickizer is passionate about helping small businesses thrive in an ever-evolving landscape. As the founder of Intentional Results, Dayle focuses on bridging the gap between innovative technology... Read More →
Thursday March 13, 2025 10:00am - 10:45am MDT
Sand Lily 1200 Raintree Dr, Fort Collins, CO 80526
  AI Track
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11:15am MDT

Panel Topic: "AI Unplugged: Real-Time Insights, Trends, and Your Burning Questions Answered" SEATS AVAILABLE
Thursday March 13, 2025 11:15am - 12:00pm MDT
In this dynamic, interactive session, our expert panelists will dive into the latest AI trends, share practical tips, and provide actionable insights to help solopreneurs, small businesses, and non-profits harness the power of AI. From understanding emerging AI technologies to integrating practical tools into your daily operations, this panel will cover it all. Come prepared with your questions! Whether you're curious about AI's role in marketing, operations, or customer service, our panelists will offer tailored advice and real-world examples. This session ensures you leave with clarity and confidence about incorporating AI into your business, while staying ahead of the curve on the latest developments.
Perfect for those looking to cut through the hype and get straight answers from industry leaders!
Speakers
avatar for Dayle Wickizer

Dayle Wickizer

Bridging Technology and Business, Simplifying Innovation for Real-World Impact, Intentional Results
With over 20 years of leadership experience in operations, strategy, and technology, Dayle Wickizer is passionate about helping small businesses thrive in an ever-evolving landscape. As the founder of Intentional Results, Dayle focuses on bridging the gap between innovative technology... Read More →
Thursday March 13, 2025 11:15am - 12:00pm MDT
Twinberry Auditorium 1200 Raintree Dr, Fort Collins, CO 80526
  AI Track
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1:00pm MDT

AI-Driven Marketing: Unlocking the Future of Customer Engagement and Data Mastery SEATS AVAILABLE
Thursday March 13, 2025 1:00pm - 1:45pm MDT
Step into the future of marketing with Phil Metzger as he demystifies AI's role in revolutionizing customer engagement and data mastery. This dynamic, interactive session is tailored for solopreneurs and small business owners looking to harness the power of AI in their marketing strategies.

Discover how AI is transforming the marketing landscape, from enhancing data acquisition to enabling real-time decision making. Through engaging activities and real-world examples, you'll explore:
- The evolution of marketing
- Traditional vs. AI-driven approaches
- AI-powered customer insights and personalization techniques
- Ethical considerations in AI-driven data acquisition
- Practical AI tools for businesses with 1-50 employees

By the end of this session, you'll have a clear understanding of how to implement AI in your marketing efforts, balancing innovation with ethical considerations. You'll leave equipped with actionable strategies to:
1) Leverage AI for deeper customer insights
2) Craft personalized marketing campaigns that resonate
3) Make data-driven decisions in real-time
4) Navigate the ethical landscape of AI in marketing

Interactive elements include live polls, group discussions, and a hands-on demo of an AI marketing tool. You'll have the opportunity to collaborate with peers, share ideas, and get your burning questions answered.

Don't miss this chance to demystify AI and unlock its potential for your business. Whether you're AI-curious or looking to enhance your current strategies, this session will provide the knowledge and confidence to thrive in the AI-driven marketing landscape.

Join us to overcome the overwhelm, prioritize data protection, and confidently integrate AI into your marketing operations. Let's innovate together and pave the way for long-term success in the age of AI!
Speakers
avatar for Phil Metzger

Phil Metzger

Founder of Mirror Marketing | A.I. Fanatic, Mirror Marketing - Founder
Phil Metzger is the visionary founder and owner of Mirror Marketing, a cutting-edge digital marketing agency specializing in empowering small businesses through data, creativity, and innovative AI-driven strategies. Phil has become a trusted authority in leveraging artificial intelligence... Read More →
Thursday March 13, 2025 1:00pm - 1:45pm MDT
Foxtail 1 1200 Raintree Dr, Fort Collins, CO 80526

3:15pm MDT

AI with a Conscience: Sustainable Solutions for Growing Startups and Small Businesses SEATS AVAILABLE
Thursday March 13, 2025 3:15pm - 4:00pm MDT
AI is increasingly being used by businesses across various industries to streamline operations and drive growth. In "AI with a Conscience: Sustainable Solutions for Growing Startups and Small Businesses," we’ll explore how businesses from any field—not just tech—can adopt AI responsibly. This talk focuses on practical ways to use AI that reduce negative impacts on people and the environment, drawing from examples in different sectors. Whether you're in retail, healthcare, professional services, or any other industry, you'll learn how to make informed choices about AI that benefit your business without sacrificing sustainability or ethics.
Speakers
avatar for Kelly Williams

Kelly Williams

Founder of Making Software Greener, Mentor, Public Speaker, and Renaissance Person in Training, Making Software Greener, Ltd.
Matt "Kelly" Williams is the founder of Making Software Greener, the creator/CEO of the Sustainable IT Manifesto Foundation, member of the advisory board for the Green Computing Foundation, and a speaker and mentor on IT practices including DevOps, Cloud Computing, and mental health... Read More →
Thursday March 13, 2025 3:15pm - 4:00pm MDT
Foxtail 2 1200 Raintree Dr, Fort Collins, CO 80526
  AI Track
  • Subject AI
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Founded in FoCo 2025
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