Founded in FoCo 2025: Full Schedule

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9:00am MDT

Conquering Founder-Led Sales: Thriving In The Uncomfortable SEATS AVAILABLE

Wednesday March 12, 2025 9:00am - 9:45am MDT

The session is designed for B2B founders, entrepreneurs, and startup leaders who don't have a background in professional sales and find themselves tasked with driving their company's sales efforts. We will provide strategic and tactical guidance plus examples of what good looks like.

Speakers

Corey Litwin

Managing Partner, The Revenue Accelerators

My journey began with a web design firm I founded straight out of college. This endeavor provided me with a solid foundation in the world of technology and ignited my passion for entrepreneurship. I honed my skills and expertise at Thomson Reuters, for 12 years. During my tenure... Read More →

Wednesday March 12, 2025 9:00am - 9:45am MDT
Foxtail 2 1200 Raintree Dr, Fort Collins, CO 80526

Builder Track

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10:15am MDT

Cultivating Cultures of Care - The Power of Compassion at Work SEATS AVAILABLE

Wednesday March 12, 2025 10:15am - 11:00am MDT

Stage

Despite our best-laid plans, life has a way of throwing things off kilter. A willingness to cultivate compassion at work can increase engagement, improve collaboration, and create a sense of belonging for your team. Katie Huey, Founder of Messy Work, is here to help us unpack what gets in the way for leaders and employees. Together, we’ll explore how to infuse more compassion into our leadership styles and company cultures.

Speakers

Katie Huey

Coach. Facilitator. Writer., Messy Work

Katie specializes in exploring the intersections of lived human experiences and business needs. She believes the world needs more leaders who embrace the complexities of being human while also striving to make a positive difference in the lives of others. Work need not cause more... Read More →

Wednesday March 12, 2025 10:15am - 11:00am MDT
Stage 1200 Raintree Dr, Fort Collins, CO 80526

Builder Track

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10:15am MDT

Intentional Fundraising: Know why you need money and where to get it SEATS AVAILABLE

Wednesday March 12, 2025 10:15am - 11:00am MDT

Lupine

Are you feeling lost in the fundraising maze? We’ll demystify business finance and provide practical tools and real talk, all to support you in achieving your business’ financial goals. You’ll leave empowered to make educated decisions and attract the right capital for your business. Brought to you in a vocabulary you already use, you’ll expand your understanding of when, how, and why to think about business funding.

Speakers

Rachel Crawford

Business Resource Navigator + Capital Stack Specialist, Capital Access Manager @Prairie Rose Development

I started my small business in 2014, naively imagining it would be easy. By 2016, I couldn’t take the endless waves of needless stressors. For over 10 years, I have coached small businesses, helping them achieve sanity and their business goals at the same time. I support the work... Read More →

Allie Reitz

Entreprenerd, Founder, Meep

I'm Allie. I'm a founder, business coach, product consultant, and UX designer with 8 years of on-the-ground experience launching impact businesses. My Mission: to increase success rates for impact initiatives by replacing outdated startup culture and education with humble, iterative... Read More →

Wednesday March 12, 2025 10:15am - 11:00am MDT
Lupine 1200 Raintree Dr, Fort Collins, CO 80526

Builder Track

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1:00pm MDT

Stories that Sell SEATS AVAILABLE

Wednesday March 12, 2025 1:00pm - 1:45pm MDT

Lupine

Most entrepreneurs and business owners understand how important their sales and pitching skills are. Some of them see the benefit of leveraging stories as part of the sales process. Few have a deep understanding of how to craft and deliver those stories so that they actually work to influence.

In this session, we'll dive into both the art and science of stories designed to affect how people think or act. We'll look at what a story is, why it works, and common mistakes storytellers make. You will walk away with simple frameworks that you can leverage to craft your next story for maximum impact.

Speakers

Stephanie Judd

Managing Partner, Wolf & Heron | Speaker, Author, Coach, Facilitator, Wolf & Heron

Stephanie is a Founder and Managing Partner of Wolf & Heron, a leadership development firm that specializes in the skills necessary to engage and inspire others. The cornerstone skill that Wolf & Heron teaches is storytelling. Stephanie holds a B.A from Cornell University, an MBA... Read More →

Wednesday March 12, 2025 1:00pm - 1:45pm MDT
Lupine 1200 Raintree Dr, Fort Collins, CO 80526

Builder Track

Subject Sales, Communication Skills, Small & Medium Business, B-Corp, Solopreneur/Freelancers, Leadership
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1:00pm MDT

Traction: How to Get a Grip on Your Business SEATS AVAILABLE

Wednesday March 12, 2025 1:00pm - 2:45pm MDT

Sand Lily

Is your business controlling you, or are you controlling your business?

Being an entrepreneur is exciting—until it's not. The chaos of keeping things together feels like trying to juggle while riding a unicycle on a tightrope. Blindfolded. Over a pit of fire.

Sound familiar? You’re not alone. Business owners everywhere face the same uphill battle: mounting fires, leadership tension, and a nagging suspicion that your business might actually be running you. It doesn’t have to be this way.

As an EOS (Entrepreneurial Operating System) Implementer, I help frazzled founders, weary leaders, and overwhelmed teams regain control. This workshop unpacks the simple, powerful tools of the Entrepreneurial Operating System® (EOS®) to help you:

+ Gain clarity on your vision (because guessing isn't a strategy).
Build a healthy, aligned leadership team (goodbye, endless bickering in meetings).
+ Establish consistent, accountable processes (yes, people will actually follow through!).
+ Solve issues at the root, not just slapping on duct tape (we're looking at you, 'quick fixes').

You’ll leave with the tools and confidence to run your business, rather than letting it run you into the ground. And hey, you might even start enjoying being the boss again.

So, if you’ve ever felt like the captain of a ship that’s constantly one storm away from sinking, join us for this workshop. Together, we’ll turn your team into a well-oiled machine that runs like clockwork, leaving you free to enjoy life, lead well, and maybe—just maybe—sleep through the night.

It’s time to get a grip. Because the only thing worse than being overwhelmed by your business is realizing it’s been controlling you all along.

This workshop isn’t just about survival. It’s about thriving. It’s about gaining the traction you need to move forward, not just spin in circles.

And let’s be honest—there are enough things in life that control us (hello, social media algorithms). Your business shouldn’t be one of them.

Speakers

Justin Boling

I help entrepreneurs & business owners take control of their business!, EOS Worldwide

I am a dedicated husband, father to 5, serial entrepreneur, Coach, and Small Business Owner committed to empowering fellow entrepreneurs. Previously, I grappled with the commonplace notion that success meant sacrificing personal well-being and relationships. In my pursuit of climbing... Read More →

Wednesday March 12, 2025 1:00pm - 2:45pm MDT
Sand Lily 1200 Raintree Dr, Fort Collins, CO 80526

Builder Track, Workshop

Subject People, Strategy, Growth, Leadership, Marketing, Sales, Communication Skills, Small & Medium Business, Venture-Backed, Mindset, Mental Health
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3:15pm MDT

Failure as Fuel: How to Purposefully Fail to Success with Design Thinking SEATS AVAILABLE

Wednesday March 12, 2025 3:15pm - 4:00pm MDT

Foxtail 1

The key to innovation is failing successfully. You can’t innovate without it. The design thinking process is a tool for failing forward on purpose, and with intent and focus. Innovation can feel like wondering through a dark room, not knowing the way to the door. The design thinking process is your flashlight to help guide you through the dark, to a meaningful and innovative solution. It’s a tried and true process that was most famously popularized by IDEO, a famous design consultancy out of San Francisco.

This content is for creatives and entrepreneurs that are interested in learning how to be more creative and innovative, and be able to do it consistently, whether that’s innovating creative endeavors, innovating products or services, or simply tackling difficult obstacles with innovative approaches.

My passion for failing comes from my years in Industrial Design. I got my master’s degree in Industrial Design from Auburn University. Since then I have taught college level design courses at CollegeAmerica, Co Instructed in the Nancy Richardson Design Center at Colorado State University, and spent years designing jewelry, among other things, like playground equipment. Through all of that I have been taught over and over again the value of failing, in order to learn, and how to utilize the unique nature of the design thinking process to learn and innovate.

Speakers

Alex Reynolds

Founder, Charming Quail™ Jewelry Design

Alex, the founder of Charming Quail™ Jewelry Design, was born and raised in Birmingham, Alabama, the melting pot of the south. After growing up a southern gentleman, he ventured out to Colorado to study engineering at CSU. After over a year of closing the library down every night... Read More →

Wednesday March 12, 2025 3:15pm - 4:00pm MDT
Foxtail 1 1200 Raintree Dr, Fort Collins, CO 80526

Builder Track

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Founded in FoCo 2025

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