Founded in FoCo 2025: Full Schedule

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10:00am MDT

Roots of Resilience: 3 Key Relationships for the Well-Balanced Entrepreneur SEATS AVAILABLE

Tuesday March 11, 2025 10:00am - 10:45am MDT

In the demanding world of entrepreneurship, success isn't just about business metrics—it's about maintaining balance, mental health, and a strong support system. This presentation explores three crucial relationships that serve as the roots of an entrepreneur's resilience: the Mentor, the Spouse/Life Partner, and the Best Friend. Discover how nurturing these key connections can help you stay grounded, supported, and mentally healthy while navigating the challenges of entrepreneurship.

Speakers

Kathy Rushing

Founder, Lodestar Relationship Coaching

Kathy Rushing, M.S. helps couples build strong, lasting marriages, with a special focus on entrepreneurial couples. She founded Lodestar Relationship Coaching in 2023 to guide couples through life's challenges. Kathy's secret sauce? She combines 30 years of experience as a Marriage... Read More →

Tuesday March 11, 2025 10:00am - 10:45am MDT
Stage 1200 Raintree Dr, Fort Collins, CO 80526

Solopreneur/Freelancer Track

Subject Growth, Small & Medium Business, Solopreneur/Freelancers, Mental Health
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11:15am MDT

Making Your Map: Navigating the Journey from Concept to Launch SEATS AVAILABLE

Tuesday March 11, 2025 11:15am - 12:00pm MDT

Lupine

Are you ready to launch a new product, expand your business, or bring your brilliant idea to life but unsure where to begin? While having a great idea is a fantastic start, it's just the beginning of the journey. If you're a creative person, you might find the next steps challenging to navigate.

Join product deployment expert Kristen B. Hubler for a transformative 45-minute session. Kristen will inspire and guide you in creating a roadmap to take your idea from concept to reality. She'll help you break down the necessary steps, provide tips for building successful habits, and equip you with the project management mindset needed to turn your dream into a tangible success. By the end of this session, you'll have the clarity and confidence to start making your vision a reality.

Speakers

Kristen B. Hubler

Author of The Impossible Box | Founder, Workshops by Kristen

Kristen holds an M.Ed, a mini-MBA in Lean Six Sigma, is a certified Change Management Specialist, and certified Scrum Master. As a change and adoption specialist she uses change management and learning best practices to help organizations achieve successful adoption of their software... Read More →

Tuesday March 11, 2025 11:15am - 12:00pm MDT
Lupine 1200 Raintree Dr, Fort Collins, CO 80526

Solopreneur/Freelancer Track

Subject Mindset, Small & Medium Business, Strategy, Leadership, Creativity, Solopreneur/Freelancers, Growth
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1:00pm MDT

Mission-Driven Story Marketing: People Buy What You Stand For (not what you sell) SEATS AVAILABLE

Tuesday March 11, 2025 1:00pm - 1:45pm MDT

Twinberry Auditorium

Wondering how to stand out among the AI content, the online noise, the cluttered inboxes, and your next networking event?

Mission-driven stories are the answer.

M. Shannon Hernandez is a messaging and marketing strategist, author, and keynote speaker who teaches business owners and leaders around the globe how to generate revenue, partnerships, and endless opportunities using mission-driven storytelling.
Whether using stories for stage, sales copy, email campaigns, social media, brand sponsorships, or in everyday conversations, your content has the power to build bridges of belonging, break down barriers, and bring humanity back to business.

Get ready to rethink your marketing efforts –because it’s time to capture the hearts and minds of your community by sharing what matters most to you and your brand. Remember, they buy what you stand for, not what you sell.

In this interactive presentation, you will:
Understand how story-driven marketing campaigns center your values, mission, and commitments, so your stories are remembered long after they are shared.
Dive into the psychology of messaging–and discover how to craft messaging that inspires AND creates sales.
Learn how mission-driven stories shorten the buying cycle, simply by taking your ideal clients on a journey that captures their hearts and minds.

Speakers

M. Shannon Hernandez

Founder & CEO; Speaker, Author, Business Growth Consultant & Marketing Strategist, Joyful Business Revolution

M. Shannon Hernandez is ALL ABOUT THAT JOY in life and biz. She is specifically known around the globe for The Content Personality® Wheel and is the Founder of Joyful Business Revolution™, a business growth strategy and consultancy company that works with coaches, consultants... Read More →

Tuesday March 11, 2025 1:00pm - 1:45pm MDT
Twinberry Auditorium 1200 Raintree Dr, Fort Collins, CO 80526

Solopreneur/Freelancer Track

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2:00pm MDT

Marking Your Domain For SEO SEATS AVAILABLE

Tuesday March 11, 2025 2:00pm - 2:45pm MDT

Foxtail 1

As a small business owner, your business tells the world you exist with your website. In order for people to find your website, you need a good domain name that is designed to be memorable and catchy. This session will talk through how to find a domain name you can use as the basis of your website, and how trademarks can help you protect that domain name through the Uniform Domain-Name Dispute-Resolution Policy.

Speakers

Brian Hanning

Hanning Law Ltd., Hanning Law

Brian Hanning is the attorney owner of Hanning Law Limited, a law firm serving Northern Colorado. Hanning Law is focused on assisting small businesses with their legal structure, contract, and intellectual property. Brian volunteers with Colorado Attorneys for the Arts and local Small... Read More →

Rina Bindi

CEO, Tipping Point Digital

Rina Bindi, CEO and Founder of Tipping Point Digital, a leading search engine optimization agency in Loveland, Colorado. I specialize in empowering businesses with knowledge and by managing their digital presence, allowing them to focus on their core competencies. With a background... Read More →

Tuesday March 11, 2025 2:00pm - 2:45pm MDT
Foxtail 1 1200 Raintree Dr, Fort Collins, CO 80526

Solopreneur/Freelancer Track

Subject Technology, Marketing, Legal
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2:00pm MDT

Lost and Founded: Using Federal Resources to Start, Build, and Grow Your Business SEATS AVAILABLE

Tuesday March 11, 2025 2:00pm - 3:00pm MDT

Lupine

Starting and building a business can seem overwhelming, but it doesn't have to be. Join the SBA Colorado District Office as we walk through a practical roadmap that can be used by any business owner at any stage of business development. We will share information on accessing free business development resources, learn the ins and outs of capital access & business lending, and how to decide if government contracting is right for your business.

Speakers

Steve White

Lead Lender Relations Specialist, SBA, US Small Business Administration (SBA)

Steve began working for the SBA as a Lender Relations Specialist in the Colorado District Office in 2013. Steve was later promoted to Senior Area Manager for Western North Carolina prior to returning as the Lead Lender Relations Specialist for the Colorado District Office in 2017... Read More →

David Wentzel

Marketing and Outreach Specialist, SBA Colorado District Office

Dave Wentzel has had an unconventional career path, balancing a professional career as a strategic communicator, while serving 20 years as an enlisted soldier in the Field Artillery, retiring as a First Sergeant. Throughout his career, Dave has found himself thriving in public service... Read More →

Tuesday March 11, 2025 2:00pm - 3:00pm MDT
Lupine 1200 Raintree Dr, Fort Collins, CO 80526

Solopreneur/Freelancer Track

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3:15pm MDT

Creative Creatures Colluding and Conversing SEATS AVAILABLE

Tuesday March 11, 2025 3:15pm - 4:00pm MDT

Stage

Three amazing entrepreneurs a shoe school dean, a rage roomer and a mermaid walk into a bar..... and have a conversation about how they took their wildest/weirdest idea and are making a living at it. Followed by an interactive brainstorm in an attempt to answer; if you could? Would you?

Speakers

Nathan Scott

Auctioneer, creative, event planner, very low level super hero., Betty Botter Auctions

MA in Communications, 2x Americorps member, US Navy Vet, Up With People, picker, grinner, lover, sinner.

Tuesday March 11, 2025 3:15pm - 4:00pm MDT
Stage 1200 Raintree Dr, Fort Collins, CO 80526

Solopreneur/Freelancer Track

Subject Networking, Communication Skills, Social, Solopreneur/Freelancers, Creativity, Mindset
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3:15pm MDT

Public Speaking: How to Create Clients Quickly Without Social Media SEATS AVAILABLE

Tuesday March 11, 2025 3:15pm - 4:00pm MDT

Sand Lily

Do you work in a high-trust industry?
And you want to keep your marketing of social media?
But still want to get the word out in an efficient way?

The most effective one-to-many marketing strategy also happens to be one of the most authentic strategies as well - it's public speaking. But not just any type of speaking will allow you to build the type of credibility and connection that clients need to trust you with their problems.

This session will show you the critical elements you need to share in any talk, whether it's 10 minutes or 60, in order to gain the 3 Types of Credibility your high-trust clients are looking for. You'll be able to share the story of your company in a compelling way that increases your Visibility, Relatability, and Refer-ability.

Speakers

Amanda Fuel

Speaking Coach for Leaders & Thought Leaders, Next Level Fuel

Amanda Fuel is here to shake things up in the world of leadership. Her secret mission is to inspire the best parts of ourselves to come out to play, even around serious topics (like emotions), and to make space for uncommon voices - are you an Introvert? Neurodivergent? Don’t fit... Read More →

Tuesday March 11, 2025 3:15pm - 4:00pm MDT
Sand Lily 1200 Raintree Dr, Fort Collins, CO 80526

Solopreneur/Freelancer Track

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Founded in FoCo 2025

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